Importance of Wesite Structure It's been said that if it takes a visitor to a website more than three clicks to find what they're looking for, they're gone. An important key to a web website's success is its structure. It determines the ease with which a visitor navigates a site. The basic structure of a website has remained pretty much the same ever since the Internet became commercially viable. This familiarity over time guides people to favor some sites over others. They have become accustomed to look for things in a certain format and anything that deviates from that causes them to flea from the unknown almost in a state of panic -- a so-called, "Deliver me!!"
The same holds true for the web page layout. It consists of a header, left panel, center panel and right panel. This is the most common web page layout and one that Internet users are familiar with. Much deviation from this format will scare visitors away.
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